The Sales Revolution

A power shift has occurred in the world of customers and clients today

No longer do institutions and authority figures hold the keys. Today power, information, and influence are shared between customers and sales professionals creating new challenges and opportunities for entire industries. How will you respond to this dramatic evolution?

In The Sales Revolution, Seth Mattison will dissect how world class firms, leaders, and sales producers are meeting the elevated expectations of more sophisticated and demanding customers by demonstrating an entirely new set of relationship competencies and intelligence gathering skills required to compete and win business in this new complex and competitive environment.
  • What a great session! Haven't laughed that much in a keynote. so what WOULD your last meal be?

    Eleni P

Attendees gain:

  • Deep insights into the evolution of customer buyer behavior
  • Unique perspectives on the shift in seller competency required to compete and win in today’s digital charged marketplace
  • A new framework for building high-trust, high-value parternships
  • Practical and actionable pre and post call planning techniques that can immediately impact seller results today
  • Seth was the wrap up speaker at a conference ATB Financial hosted, including a mix of 500 top customers, ATB Board Directors, and Executive team members. He was passionate, insightful, and full of energy in sharing his stories and perspective. Mattison comes from a place of deep understanding regarding the opportunities served up through leadership accountability, workforce trends, and the tricky navigation of inter generation teams. He has the skill of making his presentation authentically connect with the audience and their thirst for learning and leadership. Participants from all groups raved about his memorable session. Seth and his work are embraced as a key part of our leadership strategy and system.  

    Lorne Rubis Chief People Officer – ATB Financial
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